Name: Beyond The Headline: The Future of Media, Tech and Entertainment
Start: 2025-06-19T11:30:00-04:00
End: 2025-06-19T14:00:00-04:00
Location: OpenAP Villa

Register

📍 OpenAP Villa

Thursday, June 19th 2025

11:30am - 2:00pm CEST

The conversation around brand reputation is evolving. It's no longer just about legacy—it’s about how companies show up authentically, earn trust, and lead with intention in complex cultural moments.

Join Axios and Burson in Cannes, France, for an intimate roundtable lunch with brand leaders, and marketing and communications executives exploring how brands are balancing cultural relevance with reputational resilience to drive connection and maintain the bottom line.

From AI-fueled creativity to cultural shifts and the evolving media landscape, the news and its impact never stops.

Join Axios in Cannes, France, for a forward-looking conversation with the biggest power players in media, tech and entertainment as they unpack the trends, headlines and ideas shaping what’s next for business, culture and creativity.

11:30 am CEST | Doors Open
12:10 pm CEST | Programming begins
1:30 pm CEST | Program concludes, lunch is served
2:00 PM CEST | Event concludes

Axios' media correspondent Sara Fischer and media reporter Kerry Flynn will host conversations with:

John Cobb*

CEO and Co-Founder, VuePlanner

View From the Top segment

will.i.am

Founder & CEO, FYI.AI

Jim Bankoff*

Co-founder, Chair, & CEO, Vox Media

Marc Guldimann

CEO & Co-founder, Adelaide

Will Lee*

CEO, Adweek

Joe Marchese

Co-founder & General Partner, Human Ventures
Co-CEO, Casa Komos Brands Group (CKBG)
Opening remarks

Matthew Prince

CEO, Cloudflare

Jessica Sibley*

CEO, TIME

*Denotes panel segment

Agenda:

10:30am CEST | Doors open
11:00-12:00pm CEST | Seated roundtable discussion
12:00-1:00pm CEST | Networking

As younger consumers crave simpler times, trends from the ’90s and early 2000s are returning to the limelight—driving a wave of nostalgia-fueled spending. From legacy brands experiencing a revival to the resurgence of retro tech, food, fashion and entertainment, companies are tapping into throwback culture to attract younger audiences and boost relevance in a digital world.

Join Axios in Cannes, France, for an Expert Voices lunch roundtable discussion exploring how brands are harnessing nostalgia to connect with Gen Alpha, Gen Z and Millennial consumers, reimagine products, and fuel the next trend cycle.

11:00 a.m. - 11:30 a.m. CEST | Networking
11:30 a.m. - 12:30 p.m. CEST | Seated Lunch Discussion

The moderator of this roundtable discussion is:

Eleanor Hawkins

Communications Strategist and Writer, Axios

OpenAP Villa

3318 Grand Boulevard de Super Cannes,

06220 Vallauris, France

Please see our Axios event rules here.

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